L-am cunoscut pe Justin Devonshire la evenimentul Born2Succed despre care am scris şi unde highlight-ul, pentru mine, a fost faptul că am reuşit să sparg cu mâinile goale o placă de lemn. Justin va reveni în România la sfârşitul lunii mai când va ţine un seminar GRATUIT cu tips and tricks despre marketingul via Facebook tools pe care orice persoană, care are un business sau care plănuieşte să-şi facă unul sau care are pur şi simplu ceva de promovat, le poate aplica. Am experienţa prezentării ţinute de Justin la Born2Succed şi vă pot spune că tipul ştie ce face: la rândul lui antreprenor de succes, şi-ncă unul foarte tânăr, i-a ajutat pe mulţi să crească valoarea financiară a afacerii lor prin intermediul unei mai bune folosiri a platformei Facebook.
Dacă ar fi să mă uit în curtea business-urilor locale şi a felului în care înţeleg să se comunice pe Facebook, prima chestie enervantă care îmi vine în minte este cererea de LIKE şi SHARE. Practica asta este cu siguranţă pierzătoare chiar şi numai pentru faptul că, în loc să mă entuziasmeze, reuşeşte să-mi provoace iritare. De la astfel de cereri care îmi apar în news feed şi până la mesaje private pe care le primesc de pe conturi de business care cer acelaşi lucru, LIKE şi SHARE, prea puţine afaceri reuşesc să îmi suscite interesul pentru că ştiu să comunice.
Pe 22 mai, de la ora 19.00, la Connect Hub, Justin Devonshire o să îţi vorbească despre toate aceste lucruri şi mult mai multe. Te poţi înscrie la eveniment pe pagina Born2Succed şi-ţi recomand să faci asta repede pentru că locurile se iau ca pâinea caldă. Eu l-am rezervat deja pe al meu. Până ne vom întâlni cu Justin faţă în faţă, am vorbit cu el despre cine este şi ce-l recomandă. Interviul este în limba engleză.
Justin Devonshire va veni pe 22 mai la Bucureşti unde va ţine un seminar gratuit despre cum să-ţi creşti afacerea cu ajutorul Facebook-ului
Who are you?
My name is Justin Devonshire, and I help coaches, consultants & experts get more clients using direct response marketing strategies.
What qualifies you to give valuable advice on how people should conduct their business?
I’ve grown multiple business for myself and my clients using the most cutting-edge Facebook marketing strategies. I’ve also invested over £10, 000 of my own money into learning from the best Facebook marketing experts in the world.
A free seminar on how to raise a business via Facebook. Why do you do that for the Romanian audience?
Facebook gives business owners the biggest opportunity they’ve ever had to build a profitable business quickly. Unfortunately, most business owners are wasting the tools Facebook gives you. Many don’t even know about the tools Facebook give you to find targeted prospects & create a database of followers. Every day I see examples of poor Facebook adverts & campaigns that are harming the business owner using it, not helping them. I want to help business owners stop wasting time, money & effort and instead see the success I know they can achieve.
What would be the usual fee you would charge for the information you will give for free to those attending the seminar?
The information that the attendees will learn in this seminar is virtually priceless. One of my mentoring clients who has a business in Bucharest applied just a couple of my strategies and had over 12 qualified prospects for his business within 24 hours. Another of my clients in the USA grew his business to $10, 000+ per month within 7 days of taking action. So there is no end to the value the attendees will get. But to put a price on the actual seminar, it would be £299
Disclose some tips and tricks on how to raise a business via Facebook.
Talk about your prospect’s problem BEFORE talking about your solution. People are now busier than ever and ignore most adverts. Your posts need to engage the reader by talking about what we all want to hear about – OURSELVES! Catch their interest by talking about their problems and then discuss your solution.
Target your audience. Facebook’s audience targeting allows you to choose who sees your post. It could be women in your town who are aged 35 years old, it may be financial planners living in New York, or it could be people who are interested in personal development around the world. Advertising has never been more targeted in the history of business.
Grow your email list. Most traffic to your Facebook page or website is wasted. The smartest marketers will encourage those visitors to sign up to an email list so that they can send more messages in the future. It is said that 80% of sales are made on the back-end, so apply an email capture box to your Facebook page (or link to one) immediately.
Many businesses already use Facebook as a tool to promote themselves. What are the most common mistakes business owners make in this aspect?
Mistake #1: Asking for Page Likes – this is a huge myth that most business are a victim of. Facebook now want business to pay for advertising to reach your Page Fans. This means if you are paying to get people to Like your page, you then also have to pay for those Fans to see your posts. Page likes don’t mean profits. Most businesses forget that the goal is to make sales, not look the most popular.
Mistake #2: Offering nothing of value to the reader first. The best companies will give before asking for something in return. It could be some useful information, or a trial of your services. In the new economy you need to show the prospects that you can get them results first to gain their trust.
Mistake #3: Not paying for FB Ads, or doing them wrong. Most business are afraid to invest in adverts. You must invest in your business to make it successful, and Facebook gives you the most targeted advertising at the lowest investment. It actually costs an average of $0.25 to reach 1000 people on Facebook, compared to $3.75 to reach 1000 people with Google, and $35 to reach 1000 people with Newspaper adverts. The business who say they have tried paying for adverts and it didn’t work failed to make an effective advert. When you know the psychology behind creating an advert that sells you will have a huge advantage over your competition.
What sort of people can attend this seminar?
Anyone who owns a business, but especially consultants, coaches, experts or service businesses who are struggling to get customers, want to charge more money and are fed up of having to do discounts all the time. I will show you how you can charge more, attract an abundance of prospects within days, and position yourself as the expert in your niche quickly using the power of Facebook.
Tell me something about what people should expect from the seminar, why should they come?
They should expect the best and most effective, cutting edge training they’ve ever seen on the subject of Facebook marketing. I personally guarantee that this training will be the most profitable & educational Facebook information Romania has seen. And if you attend the event, listen to what I have to share and you DON’T think it was worth every second of your time, you can let me know and I will give you 1 month of personal business coaching FREE. That’s my guarantee to show how confident I am.